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BRODA

2026-11-07 · Broda official website; brand materials; trade press
CategoryAcne Care
Founded2012
HeadquartersShanghai
ListingPrivate (Shanghai Ruizhi Medical Technology / Borunda Biochemistry (Shanghai))
Latest revenueNo audited financials disclosed
Hero SKUsSupramolecular Salicylic Acid Gel

Brand History

Founded in 2012, Broda operates through Shanghai Ruizhi Medical Technology, with products developed by US-based Brodart International and Borunda Biochemistry (Shanghai) out of Zhangjiang. Its technical signature is controlled-release 'supramolecular' salicylic acid (IntelliGel): a hydrogel that encapsulates the acid for slow release, reducing the irritation of traditional BHA.

Broda's channel is unusual among Chinese clinical brands — it grew out of medical-aesthetics and dermatology 'acid peel' procedures: professional lines in clinics first, then spillover to e-commerce via doctor and clinic word of mouth. A 2% gel and a salicylic mask form the core, at RMB 100-300 between drug products and ordinary cosmetics. As 'acid peeling' claims came under cosmetic regulation, the brand's assets — professionalism, stated concentrations, clinical heritage — became scarcer, though cheaper, more digital-first domestic BHA products press it directly.

Hero Products

2% Salicylic Acid GelThe core SKU, sold on controlled release and low irritation.
Salicylic MaskA wash-off acid mask for closed comedones and blackheads.
Salicylic PadsA low-barrier entry format.
Oil-Control CleanserAn everyday wash capturing acid-line traffic.

Three-Year Financials

Neither the brand nor its parent publishes audited annual financials; no estimates are provided.

Scope:No verifiable annual financials are public; no estimates are provided
Brand-level:Revenue is not public. Available information shows Broda sells mainly through medical-aesthetics clinics, dermatology channels and a professional online line, with the 2% salicylic gel as its core SKU.
Source:Broda official website; brand materials; trade press

Company Coverage

EDITOR'S NOTE

Editor's note: Broda stands for China's 'institutional brand' model — a salicylic acid dermatologists are willing to recommend and patients ask about. The path is slow but harder to copy than e-commerce spend. Tighter regulation is a tailwind; the real risk is that once 'professional' becomes generic, it must prove its controlled-release technology is a felt difference, not a formula footnote.

Blackhead CareAcne Care