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After ¥237M in Character Perfume, Love and Deepspace Sells Hand Cream by the Hero

2026-10-17 · Daily Digest

**Source:** Qingyan (青眼) · **Date:** 2026-09-29 · **Category:** IP licensing / Personal care *原文:香水爆卖2.4亿后,“恋与深空”个护上线了!* Papergames (叠纸) has opened the first dedicated Tmall flagship for otome title Love and Deepspace (恋与深空) and started pre-sales of the "Linyu Breathing" line on September 25. Fifteen fragrance products are on offer — five hand creams, five lip balms and five body oil creams — each mapped to one of the game's five male leads. Orders ship within 200 days. Scent is the product architecture: all fifteen SKUs were filed with NMPA in September and all are fragranced. Lip balms sit in fruit accords with character names folded into product names, while creams cover floral, fruity-floral and woody families to encode each character. The line adds a ¥39.9 powder-puff set co-developed with Chinese brand Amortals (尔木萄) and a ¥60 mirror — the IP's first product-level beauty collaboration. Character perfumes have sold a cumulative ¥237 million, the Qi Yu edition past 200,000 bottles (about ¥87 million) and the Qin Che edition past 350,000 (over ¥150 million). The Tmall store has 357,000 followers; the Qi Yu personal-care SKU alone has taken 30,000+ pre-orders. Detail --- Love and

Daily Digest

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